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Improve your existing website

Website redesign: what works stays. What slows you down gets better.

A clearer presence that keeps what has proven itself and makes the next step easier for your customers.

Discuss a redesign

Free initial call by video · Directly with Victor Knapp

Why it matters

Looking good isn't enough.

A website can look modern and still bring in no enquiries. A redesign affects more than the homepage: old links, search results and forms keep running. We first record what is needed today and where things get stuck.

Why now?

Content missing from the mobile version isn't taken into account by Google in search. And as long as a website brings no enquiries, it isn't working for you, however good it looks.

Since the end of 2023
Google has, in principle, indexed websites in their mobile version.1

1 Google Search Central Blog, “Mobile-first indexing has landed”, 31 Oct 2023. Source ↗

During a redesign

What stays. What gets better.

  • Stays
  • Your domain and your address
  • Content people find you through today
  • Reviews, links and profiles
  • Software that's already running
New website of Dr Herzberg's online consultations

“My website had to be rebuilt, because the previous one only looked good but didn't bring in any customers.”

  • Gets better
  • Structure and offer, clear within seconds
  • The route to an enquiry or booking
  • Loading time and use on mobile
  • Updating without detours

/old-page/new-pageWe redirect old addresses. That way visitors and search engines still find the content after the rebuild.

New website for Dr Herzberg's online consultations: the process in three steps
New website for Dr Herzberg's online consultations: the process in three steps

From a client project

Dr Herzberg: a website through which patients book.

In his words, the old homepage only looked good. We rebuilt the website and the booking: the website explains calmly how the online consultation works and what it costs. Booking happens without a phone call.

acessio on Google: View reviews

View case study

Something like this for your business? Discuss a redesign → · or call: +49 152 562 013 06

Your project

What we implement for you in a redesign.

A review with clear priorities

We check the key pages, existing visitor journeys and contact options. If meaningful analytics data is available, we include it.

An agreed rebuild

The revised content and views are built on a preview. Before anything goes live, you see how your offer is presented and how visitors reach an enquiry.

A planned transition

Important existing addresses are taken into account. We map redirects, check internal links and set a fallback point for the launch.

Working together

From the first conversation to delivery.

You decide on the basis of a concrete proposal. You know the scope and the cost before we start.

How we work together
  1. You show us the current site and describe what no longer fits. Access is only needed for the agreed steps.

  2. We work out whether a few fixes are enough or a bigger rebuild makes sense. Content, addresses and features are written into the scope.

  3. The approved preview is checked and launched in a controlled way. Afterwards, we check the key pages and enquiry routes again.

FAQ

What clients want to know first.

What do you promise, and what not?

A new design alone doesn't prove a better conversion rate. If you want to measure the difference, we agree comparable events and time periods beforehand. Search positions can change during a redesign; we don't promise any particular ranking.

Does everything need rebuilding?

No. A clearer contact route or reworking a few pages can be enough. The decision follows from the review and your goal.

Will the old site stay online meanwhile?

The new version is prepared separately first. The switch happens after your approval, following an agreed launch process.

What happens to existing Google links?

Important existing URLs are recorded. If addresses change, we plan suitable redirects and check the targets after launch.

Your next step

Send us the address of your current website.

An existing website or a few lines about what you need are enough to get started. The first call is free.

Discuss a redesign
Victor Knapp

Victor Knapp
Your direct contact
+49 152 562 013 06